Sweet Alchemy
Sweet Alchemy is a woman-owned, small business located near the University of Washington campus in Seattle, WA. Driven and inspired by the owner's passion for excellent ice cream and customer experience, I developed a new brand identity that captures the whimsical and creative spirit of the founder.
In addition to the brand identity, research and strategy included a competitive audit, brand essence and platform development.
In addition to the brand identity, research and strategy included a competitive audit, brand essence and platform development.